Improve your trust score

Business verification

Business verification is a human review of the company behind a website. It is the single strongest signal a visitor can see, because it confirms there is a real, registered business standing behind the site. It is included on the Trust+ plan.

See how your domain is doing in your dashboard under Domains, then open the report for step-by-step recommendations.

01

What we verify

A member of our team reviews official documentation to confirm your business is real and that you are entitled to operate the website. This typically includes:

  • Company registration documents (or equivalent for your country)
  • Confirmation that the registered business matches the website
  • Basic contactability of the business

Once verified, a "Verified Business" certification appears on your badge and public profile, with the verification date.

02

How to get verified

  1. Make sure the domain is on the Trust+ plan (business verification is a paid certification).
  2. Email your company registration documents to [email protected] from an address on your domain where possible.
  3. Our team reviews them, usually within a couple of business days, and may ask a clarifying question.
  4. Once approved, your badge updates automatically on the next refresh.
03

What Trust+ adds

Alongside business verification, the Trust+ plan also unlocks:

  • Malware & virus scanning of your pages and files against millions of known threats.
  • Checks refreshed twice a week instead of monthly.
  • Your badge shown to unlimited visitors (the free plan shows it to the first 1,000 unique visitors each month).

You can upgrade a domain from its report or the Trust Badge page in your dashboard.

Stuck or not sure how to apply this to your setup? Email [email protected] and a human will help you through it.